About Alix Matania-Allerton
Alix Matania-Allerton has worked in the hospitality sector, specialising in weddings for 7 years. A strong background in event sales/marketing and wedding planning gives her an extensive knowledge of the industry. As Sales Manager for WeddingDates she is using this knowledge to bring sales & marketing solutions to wedding venues across the UK.
WeddingDates addresses a gap in the wedding market, matching couples searching for the perfect wedding venue with hotels and venues looking to generate leads and qualified enquiries for dates they have available to sell.
As a previous client, Alix can speak to the benefits and results driven from working with WeddingDates. She brings her excellent customer service and sales growth knowledge to the team and hospitality clients.
Alix lead the rebrand and growth of a relatively unknown property, transforming it into an award-winning wedding venue, leaping from 2 to 45 wedding bookings each year.
WeddingDates works with 600 hotels and venues across Ireland and the UK and has delivered in excess of 165,000 wedding enquiries to those hotels which have resulted in more than 5,600 weddings in the UK with a value of £31M to their hotel & venue clients.
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